FIXED FEE PRICING
We operate a transparent pricing policy which means you know beforehand exactly what you are getting for your money.
Local SEO AuditCheck your website is optimised
- Especially designed for businesses that trade mainly in their own local area. Failure to get everything setup properly here can result in virtual invisibility for a website and are vitally important when trying to get a fair share of local search traffic, especially on mobiles. We check:
- Your Google “My Business” profile
- Google map listings
- Citations & Reviews – key indicators of a site’s strength in local searches
Visibility Assessment ReportDiscover what your competition is up to
- This report looks at your practices current level of visibility online by:
- Identifying any problems that need to be resolved in order to make you stand out against your competition
- Checking your site is indexed for both desktop & mobile searches on main search engines & report any problems with indexing
- Identifying which keywords/phrases currently trigger a listing on Google’s SERPs, (Search Engine Results Pages)
- Identifying the 5 most relevant online competitors and identify their keywords, ads and site visibility
- Assessing the availability of traffic for the site from natural search, paid ads and Social Media.
- Assessing the traffic levels and bounce rates of all 5 competitors and compare them to your own own metrics.
- Checking your status for 3 principle metrics, Citation Flow, Trust Flow and Domain Authority and compare to the competitors rating for the same metrics.
- Showing your “Visibility Index Rating” which shows valuable information about your client compared to the 5 competitors identified above.
Facebook & AdWords Advertising CampaignAdvertise your services
- We will devise, setup and run an advertising campaign for you on Facebook, Google Adwords or both. The fee includes:
- Keyword research
- Design and copy writing for 4 ads
- Design and copy writing for landing pages including contact forms
- Sending contacts to a mailing list or CRM of your choice
- Management of the campaign for 1 month with revisions as necessary
- Please note that the fee does NOT include the cost of advertising clicks.
Full Dental Practice Marketing MachineBasic Automated Lead Generation and Conversion
- This is the whole package which sets up the automated dental practice marketing machine. The package includes:
- Market and Competitor Analysis
- Google ‘My Business’ set up and/or optimisation
- Keyword analysis
- Website analysis
- Analytics setup
- Lead capture system – including design of two advertising campaigns and landing pages with automated email responders. We provide all the copy (text) for these. (PLEASE NOTE: you are responsible for the cost of running the ads and will need to pay Google, Facebook or other platform directly. Our pricing does not include these costs.)
- Design and setup of the marketing funnel which includes two automated email marketing campaigns designed to nurture leads and turn them into patients and to do follow-up with current patients (PLEASE NOTE: this requires an automated email marketing tool which is not included in the price and which will cost about £200 per month to be paid to a third-party provider. Our pricing does not include these costs).
- One Month’s FREE Support – additional support is available at £250 per month and includes updating and ‘fine tuning’ the campaigns and ongoing performance reports.
PLEASE NOTE that you are responsible for the cost of adverts and will need to set up an account with Google, Facebook or other platform and pay them directly for the cost of the ‘clicks’. We will be happy to explain how this all works before you make a commitment. Pay-per-click advertising is the quickest and best way to get on Page 1 of the search engines and ‘feed’ your new leads funnel.
You will also need to select and pay a monthly subscription for an automated email marketing tool. There are various options available, but the cheapest (good) one costs around £200 per month.
OUR PRICING DOES NOT INCLUDE THESE COSTS